Smart Cloud Computing Takes Risk out of Viral Marketing Campaigns (Enhanced Version) by Jeff Vance

Smart Cloud Computing Takes Risk out of Viral Marketing Campaigns (Enhanced Version)

By Jeff Vance

  • Release Date: 2011-02-10
  • Genre: Computers
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Description

When successful advertising campaigns go viral, even cloud-based applications struggle to accommodate demand spikes and traffic bursts. This is a story about how global advertising agency AKQA turned to Joyent and its Smart Computing technology to design campaigns for “Facebook scale.”

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